Click “LIKE” If You….
That has got to me the single most over used line on Facebook. And to be honest, I wish it were outlawed. And whoever started this trend should be locked in a room and forced to listen to Justin Bieber songs for the rest of their life!
I am just wondering:
Do you click like more often if people beg you too?
Do you feel better after you click like?
Do people stroll around clicking like on posts that ask for it?
Do you really like it?
Major brands do it, and then the smaller ones see Read more [...]
What Happened To The Human Factor?
It has been some time since I wrote an article here on Social Web 101, but recently something came up that really gets me going. So, I will use my site to rant about it now :-)
Metrics:
Far too many marketing/social media companies worry more about metrics than they do about humans. Some committee, or board of directors has to be answered to, and numbers/data needs to be presented and explained how we are doing better and getting ROI (return on investment) with our efforts.
In a sense, it doesn't Read more [...]
Wachovia Bank Open on Columbus Day and Monitors It’s Brand!
Yesterday was a holiday here in the US, Columbus Day (I am not sure why we celebrate it, I thought we decided Vikings discovered America not Columbus), and in my travels around town I noticed a few things.
Wachovia Bank was open. None of the other banks that I am aware of, were open. But, Wachovia was, and their parking lots (I drove by 2 of them yesterday) were packed!
Outside The Box:
I absolutely love to see companies thinking outside the box and doing things that their competitors are either Read more [...]
An Interesting Use Of Direct Messages on Twitter
So today I was going through my reader this morning and I found a post by Gini Dietrich about Using LinkedIn to Prospect for New Business. I really enjoyed the article, and while reading it I realized I wasn't using LinkedIn enough....... anyway, that is a totally different topic that I am sure I will be writing about later. Anyway, back to my story.... it started with a tweet about that particular article.
Automated DM's:
I detest anything much in automation right now, and while I do schedule Read more [...]
MarketMeSuite Dashboard Now Free
I recently wrote a post on the comparisons of the 2 major players in social media management called HootSuite vs Tweetdeck 2011, and I actively use both. Today I learned that another great social media dashboard, MarketMeSuite is now free (previously only premium accounts). I had tried MMS in the past but opted to keep TweetDeck and Hootsuite instead.
Now that MMS is free, I seriously think it is worth a try for anyone managing a personal brand all the way up to community managers like myself!
Features:
Marketing Read more [...]
